Tuesday, July 14, 2009

my PREMIER COLLECTION



As a citizen who was mainly raised in Jakarta, and still striving to love the city; I always wanted to create something different, something more into construction but not merely creating a physical building. With a background in civil engineering and fashion design, I’d come up with a thought, “Why not combine them together; a clothing line with a touch of deconstructed detail”. Furthermore, I used to find problem in finding an appropriate apparel to work; Finally, I’ve decided to create a ‘workrobe’ line called Oline.

I’ve picked fabrics that consist mainly of basic prints (checked and stripes) and mainly in natural hues; to then reconstruct them into better apparel via playful shape and an upbeat silhouette; yet not forgetting the basic function of the apparel itself.

I am fully aware that every individual has a different expression through apparels they are wearing, but still, Oline provides different range of choices to pick for different daily activities and moods. I want to ensure that every one who wears it will look chic, smart, modern, upbeat, and dynamic, yet still expose uniqueness of each.-